Saturday, May 24, 2014

PS4 Already Profitable for Sony


 Traditionally video game console divisions have always lost money ..... sometimes vast amounts of money. They try to turn a profit by sale of software, monthly or yearly paid subscriptions, digital content and accessories to name just a few. Microsoft and Sony have for years sold most of their gaming hardware at a loss just to get these consoles into peoples living rooms where they can then work on turning profits through sales as mentioned above.
 The fact that Sony has announced and verily proven that their PS4 division is already profitable is simply amazing and news I'm sure they and their stock/bond holders are very exited about. Nobody can deny that the launch of the Playstation 4 was a sweeping success. While Sony it seemed was making all the right moves and focusing on core gamers the competition Microsoft was busy playing defense over their policies that the gaming community simply hated even long time Xbox fans like myself.
 Microsoft just recently announced and began selling Xbox1 consoles without the connect included (which was mandatory before) and sales began to pick up. Sony has proven that they learned their lesson last generation when the PS3 launch was a complete failure for some time because of the heavy price tag and other bad decisions on Sony's part. Sony launched the PS4 for $100 less than the Xbox1 and the connect was optional as it rightly should be. Consumers just do not like products they don't want nor need pushed upon them because the corporation feels its the right thing to do (for their pockets) and Sony has obviously picked up on these basic consumer rules.
 The end result of Sony playing the better hand this generation is clear as ice at this point as Playstation 4 moves 8 million consoles and turns a profit on hardware faster than any gaming generation before this one. This can only mean huge things for Sony and mostly their consumers who have PS4's in their homes because Sony will be more motivated than ever to deliver the best gaming experience focusing more on the gamer themselves than trivial market numbers. There are allot of great things in store for Playstaion 4 owners and we can only hope now that other hardware developers in the future play their cards as well as Sony this Gen because these things benefit everyone and that's the most important thing of all.

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